Best fonts for postcard

Best Postcard Fonts That Make Your Design Stand Out

Postcards have been a cornerstone of successful direct mail campaigns, offering a powerful way to engage audiences and drive results. According to Amra and Elma, direct mail achieves an impressive conversion rate of 5.3%, making it one of the most effective marketing strategies. Fonts are a critical element in postcard design, shaping the tone and…

Postcard marketing

10 Creative Postcard Marketing Strategies for Small Businesses

Postcards remain a valuable and cost-effective marketing tool, allowing businesses to connect with both current and potential customers. Despite the rise of digital marketing, postcards continue to offer a personal, impactful way to communicate. With the help of modern digital design tools, businesses can easily create eye-catching postcards that stand out from the competition. For…

Postcard dimension

Postcard Sizes and Dimension Guide

If you want a marketing material that’s both practical and effective, postcards are a fantastic choice. They strike the perfect balance between being compact yet impactful, making them ideal for everything from direct mail campaigns to in-store promotions and event handouts. Postcards offer a unique way to connect with your audience. Whether you’re sharing discounts,…

plastic business cards

How to Create and Print Your Own Custom Plastic Business Cards at Home

Are you tired of generic business cards that don’t reflect your unique style and brand identity? Many people seek plastic business cards for uses such as gift cards, membership cards, VIP cards, loyalty cards, and more, as traditional business cards often cannot provide these specific needs. Traditional business card designs may not capture the essence…

best fonts for business cards

Business Card Typography: A Guide to Font Styles and Sizes

A business card serves as the perfect networking tool, summarising your professional identity in a concise format. Among its critical elements, font selection is key.   Fonts are a tool that can communicate the voice of your brand, shaping how recipients perceive and engage with your information. With thousands of font styles available, finding a…

eddm vs direct mail

EDDM vs. Direct Mail: Which Option is Best for Your Business?

When planning a direct mail campaign for your business, reaching the right audience is crucial. The types of direct mail pieces you choose to use play a significant role in this process. While lots of businesses go for classic direct mail (bulk mail), there’s a cheaper option called Every Door Direct Mail (EDDM). Each type…

back of a business cards

13 Creative Ideas for Designing the Back of Your Business Card

You’re missing out on maximizing your marketing potential if you’re not utilizing the back of your business cards. Often left blank, the back of your visiting card can serve as a mini portfolio for your business, offering additional information and enhancing your brand’s impact.   It’s like having two billboards for advertising but only using…

Leaving business cards on doors

Is It Illegal To Put Business Cards On Doors?

Are you worried about whether leaving business cards on doors might get you into trouble? Many business owners face the challenge of finding effective marketing strategies that respect legal boundaries and personal property. The fear of fines or upsetting potential customers is understandable.   In this blog, we’ll dive into the specifics of whether it…

printing methods

Guide to Printing Methods: Types, Processes, and Applications

Printing has come a long way since its origins in ancient China nearly 1800 years ago. The journey from woodblock printing to the advent of digital printing in 1991 marks significant milestones in the industry.   But have we truly reached the peak of printing technology? While we wait for the next breakthrough, it’s worth…